College of Business Mississippi State University

Faculty & Staff

Recent Publications

2016
  • "Now or Later: The Effects of Thinking About the Future More Concretely on Long-Term Decision-Making", with Robert Farmer, Academy of Marketing Science, 2016.
  • "The Influence of Dual Branding Information on Consumer Evaluations", with Allyn White, Robert S. Moore, Melissa Moore, and Doug Voorhies, Academy of Marketing Science Conference, 2016, p 37-42.

Recent Presentations

2016
  • "Now or Later: The Effects of Thinking about the Future More Concretely on Long Term Decision Making", with Robert Farmer, Academy of Marketing Science Conference, Lake Buena Vista, FL, 2016.
  • "The Influence of Dual Branding Information on Consumer Evaluations ", with Allyn White, Robert S. Moore, Melissa Moore, and Doug Voorhies, Creating Marketing Magic and Innovative Future Marketing Trends, Orlando, FL, 2016.